LCD Digital Temperature Display

4 Heat Settings and 3 Speed Settings

3 Magnetic Attachments: Diffuser, Precision Concentrator, and Smoothing Nozzle

7 Second Reverse Auto Cleaning Function

Cool Shot Button and Cool Air Setting

Low Noise at ≤ 80dB• 11 ft. (3.35m) Cord Length

Up to 110,000 rpm/min for Powerful Airflow

>50 Million Negative Ion Output Technology

Featuring our signature CHI LAVA Ceramic technology, made from one of the most effective heat-conducting materials on earth, the CHI LAVA PRO Hair Dryer is a game changer. This latest in technology includes an LCD digital display, magnetic attachments, precise heat and speed settings, and more. Get hotter styles at lower settings with the power of CHI Lava.